Articles submitted by "Metaxas Theodore"

University of Thessaly, Dpt. of Economics, Volos, Greece

Strategic Planning as a type of planning and as a tool of efficient Urban Management

Issue : Volume 5 - Issue 1

The present article aims to investigate and assess the performance of Strategic Planning as a tool for efficient Urban Management. For this reason, Strategic Planning is initially defined within...


Place/City Marketing: Identification, Planning, Implementation and Effectiveness

Issue : Volume 4 - Issue 2

The purpose of the article is the presentation and the analysis of the place marketing procedure in the cities environment. This new and almost unknown procedure for the Greek standards is an...


Please wait...